"I’m not as tech savvy as some YouTubers, but I’m a lot better than my grandparents. Whenever I have a technical question, or something isn’t working, I ask Google, and that usually throws up the answer."
"When I got a million subscribers, it just sort of snowballed from there because a lot more people show interest. They’re like, ‘Who’s this? They’ve got a million subscribers; maybe I’ll like their channel.’"
"People send me fanmail in the post, and I keep every letter, and I always say I will read every single one. It might take me years and years, but I’ll do it. Your audience are what makes you, so you have give as much back as you can."
"I’ll post a video, and it might get 10,000 comments, and I’ll scroll through and they’ll all be lovely and nice – but then they’ll be one saying, ‘I hate you; I’m unsubscribing’ and that’s the one that sticks out and stays on your mind all day."
"I love watching other beauty girls on YouTube, so I get a lot of ideas through their videos. I also get plenty of requests from viewers, which is great. I can never run out of ideas!"
"I know that I do have influence over the people who watch me, and it’s quite a pressure. I have to stay positive, and while I would never use the words ‘role model’, I am mindful of the responsibilities that come with a substantial viewership."
"After I left school, where I studied art, photography and textiles at A-level, I started doing an apprenticeship in interior design, but I wasn’t really enjoying it very much, so I decided to do something creative, and in 2009, I began blogging."
"When you’re younger, you worry about so many things that you don’t need to worry about, like image, appearance."
"Who knows what will happen in five years’ time."
"There isn’t any amount of money that could tempt me to promote something that I didn’t believe in."