"We always hear from newspapers that while people understand the environmental challenge, they are unwilling to stomach the solutions. The trouble is, we only ever hear about the solutions from the media, and for whatever reason, they are almost always caricatured beyond recognition. If there’s no appetite for green, it’s not surprising."
"The Ecologist’ has lost money from the day it was launched in 1970, and will continue until the last edition is printed. It was never set up as a business venture. It was set up as a campaign, and like all good campaigns, it costs. Its various backers have, over the years, been happy to pay that cost."